Data Driven
The beauty of marketing in 2024 is that everything is trackable. No more “guessing which 50% works”. Every strategy we develop is trackable and goal-oriented.
STrategic
Marketing Strategy should be dictated by an understanding of your customer and being where they are, not the newest shiny object tactic.
Actionable
We believe that every challenge in marketing is “figure-out-able.” Whatever we recommend will also be doable. We work to know your business & execute.
How We WOrk
Our 4-step process ensures a collaborative and results-driven partnership between your Fractional CMO and your company, allowing for strategic flexibility and continuous improvement in marketing efforts.
Assessment
The first step in the Fractional CMO engagement process involves a comprehensive assessment of the company’s current marketing landscape.
Goal Setting
Based on the assessment, the Fractional CMO collaborates with the company’s leadership team to develop a customized marketing strategy.
Execution
With the strategy in place, the Fractional CMO takes a hands-on approach to implement the planned marketing initiatives.
Iteration
In the final step, the Fractional CMO conducts a thorough evaluation of the implemented strategies and campaigns.
How Fractional CMO Services Help You.
Are you looking to supercharge your business’s marketing efforts without the commitment of a full-time Chief Marketing Officer (CMO)? Our Fractional CMO Service is the perfect solution for businesses seeking expert marketing guidance on a flexible basis
Provide a Roadmap
Build Team Confidence
Increase Marketing ROI
Effective Strategy
Testimonials
Hear from our clients about the impact we’ve had for their businesses.
Seth G.
Agency Owner
I’ve had the pleasure of working with Shawn on a number of projects. He can be described in one word… “incredible.” His knowledge of Digital Marketing is only bested by how he explains the complex topic to people who don’t have the knowledge…
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Business Owner
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Business Owner
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Why Choose Our Fractional CMO Service?
Working with a Fractional CMO is a smart choice as it provides access to high-level marketing expertise without the financial commitment of a full-time executive. This flexible arrangement allows businesses to leverage the strategic insights, industry knowledge, and campaign optimization skills of a seasoned CMO precisely when needed, ensuring cost-effectiveness and agility in adapting to dynamic market conditions. The Fractional CMO model empowers companies to elevate their marketing efforts, drive results, and stay competitive without the burden of a long-term executive hire.
Strategic Planning
Unlock the full potential of your marketing efforts with strategic planning from our Fractional CMOs. We will collaborate with your team to develop comprehensive marketing strategies that align with your business objectives and target audience.
Campaign Optimization
Whether you’re launching a new product or revamping your brand, our Fractional CMOs excel at optimizing marketing campaigns for maximum impact. From digital to traditional channels, we ensure your message resonates with your audience.
Flexible Engagement
With our Fractional CMO Service, you have the flexibility to engage our experts when and where you need them. Scale up during peak seasons or scale down during quieter periods – our service adapts to your business rhythm.
Hot off the press
The latest insights, musings, ramblings, and media sharing our take on modern marketing. These are typically rated PG-13, so be ready for a “real” take.